Campaign Title: Good choice, kid.
This campaign shows how one good choice can inspire another. We feature four kids, who are all tempted to make bad choices, from chasing a ball into the street, sticking a fork into an electrical socket, or writing on the wall with a marker. As they ponder whether or not to stir up trouble, they eat a healthy Halo, which helps inspire the right decision.
Role: Concept, Art Direction, Design
Client: Wonderful Halos
Photography: Hunter Freeman